But if you send it on a blank slide or plain background, 👉 it feels flat 👉 it feels unfinished 👉 it doesn’t connect But show that same logo: ✅ On packaging ✅ On an office wall ✅ On a shirt ✅ On a phone screen ✅ In black and white… …and suddenly, it makes sense. Because people don’t fall in love with a logo. They fall in love with the vision behind it.