About the project

For the eCommerce app Hannah, I focused on creating a user-centered design that simplifies the shopping experience while adding intuitive, visually cohesive elements. My approach centered on streamlining navigation, enhancing the product search and filter system, and incorporating a minimalist aesthetic that keeps users focused on products. I improved the checkout flow by reducing steps, added dynamic loading for faster performance, and introduced a responsive layout to ensure seamless use across devices. These enhancements prioritize user engagement, speed, and a refined shopping experience, making Hannah a competitive, easy-to-use platform. Design link