Garage Defense | Amazon Brand Logo

Threshold's "Garage Defense" seal strip brand needed a logo built specifically for Amazon branding. The mark had to communicate the product's core function (protection and cleaning) while standing out across Amazon listing images, A+ content, packaging, and storefront banners.

The design concept was rooted in the product's purpose: defending garage spaces from dust, debris, and the elements. The logo needed to feel functional and trustworthy, the kind of mark that signals quality on a crowded Amazon search results page.

The visual direction incorporated a sense of motion and cleanliness, reflecting the product's primary function. Color choices were made to convey reliability and energy, tested against Amazon's white background to ensure the logo pops in every context.

Multiple logo variations were developed to work across every Amazon touchpoint. The primary mark, simplified icon version, and horizontal lockup each serve different contexts: product packaging, listing hero images, storefront headers, and social media.

Primary logo with brand-aligned typography

Logo variations (horizontal, stacked, icon-only)

Color and monochrome versions

Amazon-optimized brand assets

Vector source files (AI, EPS, SVG, PDF)

High-res raster exports (PNG, JPG)