ARAN Creative Studio | Email workflow copy and strategy by Jordyn KerrARAN Creative Studio | Email workflow copy and strategy by Jordyn Kerr

ARAN Creative Studio | Email workflow copy and strategy

Jordyn Kerr

Jordyn Kerr

ARAN is a creative studio specializing in branding, digital design, and art direction for clients worldwide. They're dedicated to transforming good ideas into exceptional brands by thoughtfully crafting compelling visual identities across print and digital mediums.

ARAN's Creative Directress, Claudia, hired me to help produce copy for the studio's email nurture sequence—a series of emails subscribers automatically receive after joining their email newsletter.
I took time to understand Claudia's vision and goals before diving into copywriting. After completing a first draft of the email copy and sharing recommended content strategies to boost engagement, I worked with Claudia to refine the email content.

The final result: ARAN's new welcome email sequence

(Click each text link to view the emails)
Like this project

Posted Oct 15, 2024

See how I worked with ARAN to develop email copy and content strategies for their email nurture sequence.