Tutorlabs - Rebrand

Founded in 2019, Tutorlabs is modernizing educational support, whether the goal is to manage math's or add another A to the collection, Tutorlabs will be there every step of the way.

High standard service providers requires a premium presentation. The brand wanted to move away from the notion of being a corporation to student centric service with a bold personality as "people don't fall in love with corporations they fall in love with personalities."

The strategic rebrand - logo, collaterals and website - that celebrates the notion of personalized tutoring.

The notion of "formula for success" was taken to heart and two different design directions were created. Stylescapes were used to create these directions this helped me bridge the gab between my idea and the client's allowing us to agree on a design directions before designing anything.

A new website was designed from scratch, with a distinctive look from any other tutoring service provider. The goal was to avoid a corporate look and create designs that connects with students as individuals.