EYEKON | Catalog Design 2022
EYEKON Lens Catalog Design
Design Approach
Typography: Modern, clean fonts were used for readability and to complement the brand’s premium positioning.
Color Palette: A minimalistic color scheme derived from EYEKON’s branding for consistency and visual appeal.
Layout: A structured and grid-based layout was used to ensure the catalog is user-friendly and product-focused.
Product Visualization: High-quality images paired with concise descriptions to enhance product presentation.
Key Features
Product Categorization: Clear sections for different lens types, enabling easy navigation.
Technical Specifications: Detailed yet organized tables for product details, catering to professional opticians.
Interactive Design: Potential for an interactive PDF or flipbook format for digital distribution.
Project Highlights
A modern, premium design reflecting EYEKON’s brand identity.
Organized product information for a seamless customer experience.
Adaptable for both print and digital formats.
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Posted Nov 18, 2024
This catalog was created for a lens company called "Eyekon." It was a long-term project where I initially shaped their brand and established its guidelines, inc
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Eyekon
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