STEM / AFTER DARK | Floral Social & Motion Study

STEM / AFTER DARK is a self-directed fictional florist campaign by Aksum Studios. It explores how one visual world can support different social-content roles. It is not a client commission or a live flower-delivery offer.

The direction Orange blooms, a hammered copper bowl and a translucent lavender ribbon sit against deep teal. Side-light contrast, an asymmetric silhouette and deliberate negative space give the headline room to breathe.

Three layouts, three jobs The hero introduces the mood. The material post moves closer to shape and texture. The enquiry layout invites a conversation around occasion, palette and scale rather than inventing a price or delivery promise.

Motion A ten-second silent vertical edit reveals the illustration and two headline lines in stages, then holds a closing question. This is basic typographic motion over concept artwork, not filmed floral movement.

Deliverables Three 1080 × 1350 graphics; one 1080 × 1920, 24fps, ten-second reel; an editable SVG layout system with separate text; and preserved original raster artwork. Exported graphics were visually checked and the encoded reel passed full decoding and representative-frame review. The floral image is raster artwork, not editable vector geometry.

For small brands Aksum Studios creates social graphics and short promotional edits. Five graphics start at US$150; a supplied-footage reel is US$180; the graphics-and-reel bundle is US$300. Supplied approved assets, one consolidated revision and agreed scope/timing. New concept imagery is scoped separately; these samples do not imply advanced 3D or photography services.