Dtunes is a digital asset exchange platform, enabling fast and secure transactions for cryptocurrency and other digital assets. For the 2.0 upgrade, I led and got hands-on for the complete redesign of the product’s experience across multiple touchpoints.

Live product: App Store, Google Play

Mobile app design

Website design

Ad & Social media campaign creatives

Email and in-app banner designs

Email template redesign

Onboarding Screens I incorporated clean, isometric illustrations for the splash screens and optimized the sign-up flow to make onboarding seamless, enabling users to get started in less than a minute.

Home Screen The home screen presents the balance card, the app's core functionalities and a section for announcements.

Wallet Screen The wallet screen presents the balance card, the withdraw button and the transaction history, its details, plus a filter option.

Crypto Screens The crypto screen presents the crypto wallet, available assets and a deeper dive into each one of the assets. This module also houses some core functionalities of the app, which includes selling and depositing crypto.

Crypto Sell and Deposit The crypto sell flow presents a list of your currently available assets to choose from. The user is prompted to enter the amount they wish to sell; the system dynamically displays the equivalent value as input is provided. If a user selects the sell button from a specific crypto asset page, the 'selling' card is automatically populated with that asset. The crypto deposit flow displays a list of tradeable assets available on the platform. Once an asset is selected, users choose a preferred network and are then provided with a QR code and wallet address for depositing.

Leaderboards & Reward Claim Crypto and Gift Card Leaderboard screen highlights the top three positions, and if the user is not among the first six, their position is fixed at the bottom of the display. (This arrangement can be dynamic depending on screen size.)

KYC Three-tier KYC requirement screens; the upgrade button leads to the setup experience.

Settings & 2FA-Setup Three-tier KYC requirement screens; the upgrade button leads to the setup experience.

The website was redesigned with the following goal: to create a modern web experience that educates users, communicates Dtunes' core value propositions, and helps users trust the product to deliver results and solve their problems.