Social Media Ad Copywriting for Large-Scale Retail Distribution

Managed and wrote content for Lead Generation and Engagement Social Media Ads on Facebook and Instagram for a Large-Scale Retail Distribution Company, handling a 10k-12k budget for each campaign.

Responsibilities included:

Creating and managing ads on Meta (Facebook Business Manager)

Creating and managing target audiences

Adjusting PPC offer and managing Leads

Coordinating the creation of visual elements for ads (pictures, videos, etc.)

Writing compelling copy

Results for In-Store events campaigns include:

Consistent 4-5% CTR

2k+ Lead generation

2mil+ Impressions