Built the full marketing website for nex-soft, a HubSpot consulting agency serving B2B and e-commerce clients across Germany. The founder needed a site that positioned him as a technical specialist, not just another agency reseller, so the design leans into that with a dark, engineered feel instead of the generic bright SaaS look most consultants default to.

The problem: Most HubSpot consultants sell "setup and support." nex-soft's actual value is deeper: data migration, system architecture, API integration, and custom AI-powered workflows. The site had to communicate that technical depth fast, without turning into a wall of jargon for non-technical business owners who are the ones actually buying.

Dark navy UI with orange as the single accent color, giving it a serious, engineered feel that matches the "deep technical work" positioning

A tool-stack credibility bar up top (MongoDB, n8n, Cloudflare, Jira, Google Cloud, Gemini) so technical buyers immediately see the ecosystem this person actually works in

Four core value pillars (data migration, system architecture, API integration, UI and AI automation) broken into scannable cards instead of paragraphs

A services section with three tiers, strategy and setup, automation and integration, custom development, each with its own outcome-focused bullet list

Social proof section with real client logos (Toptal, Katrin Meier Treesen, Education Partners, Colayer) plus a stats bar (50+ projects, 100% satisfaction)

Testimonial section pulling direct quotes from clients, formatted to feel like case-file evidence rather than generic praise

A satisfaction guarantee block near the bottom to reduce risk for buyers who've been burned by agencies before

Full site in German, targeting the DACH market specifically

Stack: Built on WordPress with Elementor for fast iteration on the service and case study sections as the client adds more client work.

Result: A site that reads more like a technical partner's dossier than a sales page, which is exactly the positioning nex-soft needed to compete for higher-value HubSpot integration work instead of getting lumped in with basic setup freelancers.