Maison Solene | Brand Identity

Maison Solene is a seaside boutique hotel in Biarritz offering an intimate, design-led escape for the slow traveler. We were commissioned to craft a refined brand world that extends across identity, web, and guest experience.

The visual identity is rooted in vintage charm and modern calm—balancing editorial elegance with a deep sense of place.

Every touchpoint—from the website’s immersive storytelling to the tactile in-room details—was designed to create a seamless and emotional guest journey. Editorial typography and textured materials bring depth and intentionality to the experience, positioning Maison Solene as a timeless destination for beauty, stillness, and thoughtful design.