My approach on this one - every design decision had to trace back to what that section was trying to say, not just what looked good.
Dark theme + lime accents throughout, because the brand story is "studio, not factory" - it needed to feel like a live workspace, not a brochure. The lime shows up as a pulse across stats, status indicators, and live UI moments (notifications, command palette) so the site feels like it's actively shipping, not just describing that it does.
Where the message was "we're different," I stripped the design down to a plain two-column contrast table - no animation, no color, because the words needed to carry it.
Where the message was momentum (the 14-day process), I used sequential scroll reveals so the page itself feels like it's moving forward.
Full end-to-end build - structure, component system, color and motion decisions all tied back to the story each section needed to tell.
Sharing a recent build: the Auxtech website.
My approach on this one - every design decision had to trace back to what that section was trying to say, not ju...