Email Marketing Campaign that Increased Open Rates by 50% by Kailyn AllenEmail Marketing Campaign that Increased Open Rates by 50% by Kailyn Allen

Email Marketing Campaign that Increased Open Rates by 50%

Kailyn Allen

Digital Marketer

Email Marketer

Copywriter

Google Drive

MailChimp

Overview :

Roz is a Women's Health Coach who wanted to sell her DUTCH Testing services to her clients. She was having trouble doing that, so I decided to use a simple strategy.

First: Start off telling her story. I had to go deep enough to make an impact.

Second: Use the story to let viewers know - state the problem

Third: deliver the solution, which is her service.

This email helped her sell out her service in little time.

The Email Sample:

Subject line: I had no clue this one thing would change my life!

( First Name) I had no clue this one thing would change my life!

In a good way - so much so that I was wondering how come I haven't done it sooner

Let me start off by telling you about the crappy life I was having before all of this…

…and pay close attention because you might be dealing with these things right now and don't even realize it

{ this will be quick I promise }

So back in 2018 - 2019, I started dealing with fatigue and insomnia

I would literally wake up in the middle of the night for no reason at all and have trouble going back to sleep

I also started dealing with things like high blood pressure and heavy periods

And some people say they have heavy periods but no this was not normal at all

I'm talking high levels of pain and so much lost blood I was beginning to worry

I went to my OBYN and told her everything that was going on and guess what she told me…

I was getting old. Honey, I WAS ONLY 38!!

She deemed it normal and offered me birth control ( typical doctor $hit)

I didn't want to go on BC and I was fed up with these doctors who just wrote my symptoms off as “getting old”

So I went to go search for a doctor that would take a holsitic approach

and I found one

She was heaven-sent!

(Okay now I am about to tell you the life-changing thing)

My new amazing holistic practitioner introduced me to something called a DUTCH TEST

I did my reach on it and found out that…

…It was an at-home testing kit that I could use to find more out about my body and hormones

She was there to walk me through everything - just like I will!

After this service

… I lost weigh

…my blood pressure went down

… and my periods are now normal - for real this time

I loved this program so much that I wanted to create one for you!

So you can finally take your life back into your own hands!

I am here to help you heal - and you can find out more the details here

I hope to hear from you soon and start you on your healing journey as my practitioner did for me!

Roz

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Posted May 2, 2023

Roz is a Women's Health Coach who wanted to sell her DUTH Testing program. So I used her personal story to tug on the heartstrings of her readers to sell it.

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