Valerie Fuster, a Maryland-based Realtor with more than 20 years of experience, approached me to establish a brand that highlighted her impressive career and expertise. Creating an identity that balanced Valerie’s warmth and integrity with her skill and results-driven approach was a key goal. With this in mind, we designed a logo suite, color palette, type system, and brand collateral that reflect this unique approach, as well as her target demographic and long-term goals.

Brand Strategy

Brand Identity

Logo Animation

Signage Concepts

Social Media Concepts

Stationery Concepts