I designed a high-impact pitch deck for UFC Gym France, focused on showcasing the brand’s strength, global recognition, and innovation within the fitness industry. The presentation deck highlighted UFC Gym’s commitment to performance-driven training, combining world-class coaching, combat sports culture, and modern fitness programs to deliver a results-oriented experience for members of all levels.

Through strategic storytelling, bold visuals, and a clean presentation design, the deck communicated how UFC Gym France leverages its iconic brand, proven training systems, and scalable business model to drive growth and long-term success.

The final fitness presentation positioned UFC Gym as a powerful fitness concept built on discipline, community, and elite performance.

POSITION IN EUROPE:  3rd European market behind Germany and UK (Deloitte United States).

$2.6 MILLION: Martial Arts practitioners in France

$2.7 BILLION: France Fitness industry value 

7,940: Martial Art Clubs in France

UFC Fit: Economic value: The sports market in France represents approximately 2.6% of GDP, or a value of 2.6 billion euros in 2020 (PwC France).

UFC Gym: Number of members: In 2024, there will be 5.96 million fitness club members, representing approximately 8.76% of the French population (IPMS Sports Coach School).

Class UFC Gym: Targeting the expanding fitness market in France, projected to grow by 4% annually, reaching 8.82 million members by 2033.

June 7: Validate the capital structuring

June 14: Write the partnership agreement + other legal documentation

June 21: Payment of €1 million and acquisition of shares in the holding company

Sep 20: Identification of real estate and onboarding of the core team

Dec 20: Securing the 1st lease, launching work, recruiting operational staff

End 2025: Opening of the first French UFC GYM