Freightpush Logistics is a full-service logistics and transportation company dedicated to optimizing the supply chain operations of businesses. Freightpush Logistics enables companies to focus on their core activities while ensuring seamless transportation and logistics management.
I was tasked with developing a cohesive brand identity that communicates reliability, efficiency, and forward momentum. The logo design incorporates geometric shapes and directional motifs to symbolize movement and connectivity. The color palette, blending deep blues and grays with bright yellow accents, balances trust and professionalism with energy and innovation. A bold sans-serif typeface reinforces the brand’s modern and precise personality.
For the website, I designed a user-focused homepage to highlight FreightPush’s core services, real-time tracking, automated scheduling, and cost-saving strategies, while driving inquiries with clear calls to action.