Foodie Delights Mobile Application

Talha Sajid

UX Designer
Product Designer
UI Designer
Adobe Photoshop
Figma

Overview:

Foodie Delights is a vibrant and user-friendly application for food enthusiasts. Discover diverse recipes, get personalized recommendations, and maintain a healthy lifestyle. The app includes a nutritional tracker for monitoring daily protein and calorie counts, along with an interactive meal planner. Foodie Delights is the ultimate companion for every food lover, providing inspiration, organization, and healthy eating all in one place.

Problem:

Users wanted a platform that lets you keep track of daily nutrients count of their meals taken. And one the main pain points that appeared were they wanted suggestions from fitness coaches or other peoples and healthy daily recipes.

Research & Design Process:

I used the most common and useful UX approach to my design that is:
Empathize -> Define-> Ideate -> Prototype -> Test
After empathizing with users, I start gathering data and defining the problem of which I later design the solution. These steps include:
- Competitive Analysis.
- Initial User interviews.
- Defining pain points.
- And creating User Personas.
When enough data was collected and the main problem was defined. I moved towards Ideate/Brainstorming phase to come up with a better solution with the best possible User Experience. This step included:
- Creating Low fidelity wireframes & prototypes.
- Defining goals for the product.
- Usability studies to check if the approach used is best for the users.
After iterations and constant feedback Hi-fidelity prototypes and wireframes were made for final feedback and then the design were delivered.

2023

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