Developed a unique NFT campaign for L’Oreal, allowing customers to collect exclusive beauty-themed NFTs that provided access to special content and experiences. These NFTs were integrated into a virtual fashion show, where attendees could virtually try on fashion items in an immersive experience.

My Role: I led the development of the NFT campaign, coordinated the virtual fashion show, and managed the integration of interactive elements to enhance customer engagement and participation.

Key Skills: NFT development, virtual events, digital fashion integration, blockchain technology, customer experience strategy, project management.