Brand Voice Guide for DTC Psilocybin Start-Up
Nora Belal
Brand Strategist
Market Researcher
Copywriter
Canva
Google Drive
I was contracted by Rewolf Agency in LA to create a brand Voice Guide for COLORS, a magic mushroom company getting ready to launch its psilocybin-infused gummies.
I took a multi-founder start-up vision and honed it into a concise, fun, brand voice complete with taglines, visuals, brand glossary, client avatar, and brand origin.
