Equivo Corporate Website Redesign

Constantin

Constantin Nacul

Equivo

Corporate Website Redesign and Optimization
A refreshed corporate website developed for Equivo to modernize its online presence while preserving the structure and content of the previous version. The goal was to deliver a clean, responsive, and easy-to-manage platform built with the Gutenberg block editor, ensuring high performance and fast loading speed. Custom design modifications were implemented on The7 WordPress theme, combining flexibility with a contemporary visual style that aligns with the client’s brand identity.

🎯 Project Goals

Update the existing website design using the Gutenberg block editor
Maintain the structure and SEO integrity of the old site
Achieve fast page loading and strong performance metrics
Simplify content management for non-technical editors
Ensure responsive display across all devices
Configure and test contact forms for seamless communication

🔧 What Was Done

The website was built on the The7 theme with custom design modifications tailored to the client’s needs. All pages were recreated in Gutenberg, using a mix of standard and custom blocks to ensure flexibility and easy content editing. The design updates focused on improving clarity, consistency, and visual appeal while keeping the familiar structure of the previous site.
All content was carefully migrated from the old version, preserving internal links and SEO elements. The team configured Contact Form 7 for seamless communication and optimized the site’s performance using WP Rocket, achieving excellent loading speed and smooth user experience across all devices.

📈 Results

The new Equivo.com website now features a modern, fast, and responsive design, optimized for performance and usability. Content management became significantly easier for the client’s team, and user experience improved across all devices. The client expressed high satisfaction with both the look and functionality of the new site.
Like this project

Posted Oct 24, 2025

Redesigned Equivo's website for modern look and improved performance using Gutenberg and The theme.