Hartmann Luggage

Heidi Devcich

There's a moment, when you begin any journey in life, that the possibilities and excitement of what lies ahead envelop you. This campaign entitled 'Embark' captured that essence and motivated the journey-taker in us all to just grab their (very stylish) luggage and get going.
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Posted Aug 15, 2024

Brand Building 101 – 'sell the sizzle not the sausage.' I decided this luxury luggage brand's sizzle was the feeling of embarking on an adventure.