Laurent & Altieri Instagram Management

Gloria Mendez

Marketing Analytics Specialist
Social Media Marketer
Content Creator
Instagram
Laurent & Altieri is a boutique luxury brand importing Italian leather handbags to provide quality support for the working woman. 
While supporting the small business with their social media marketing, I accomplished the following:
Managed the Instagram profile of 18K followers (@LaurentAltieri). The posts created for the brand measured 10.9K monthly impressions, made up 62% of its saved posts and increased likes by 64%.
Created custom content for the brand’s social media accounts, along with increasing search engine optimization and engagement.
Responsible for copywriting and proofreading social posts.
The use of quality images and a tailored social media strategy led to an increase in sales and pop-up opportunities.
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