Excited to share my submission

Excited to share my submission for the Envato Challenge:

Outlined Design!

Outlined is my concept for a contemporary poster brand built around the idea that great design should be accessible to everyone. Every artwork is available as a premium print and includes a matching digital edition, instantly unlocked via NFC or QR code, allowing the design to live seamlessly across your walls and your devices.

To bring the concept to life, I developed a complete brand identity spanning the logo, typography, colour palette, packaging, website, product experience, and marketing assets. Throughout the project, I used a range of Envato resources, including high-quality mockups, imagery, and creative assets and even music to present the brand. Further, I made use of Envato's Gen AI to create my cinematic footage and mockups that would normally take me ages to make myself. I was very impressed by its speed and capabilities.

A huge thanks to Envato and Contra for running this challenge. I was glad to finally explore my idea that I have been storing for a while now.

I would love to hear your thoughts!

https://x.com/JohanssonDesign/status/2081541035029626925