Expanded rapidly during COVID by refining value propositions with a new homepage, driving 19.4% GM growth.


Goal
Re-design the homepage of Urban Sports Club to address values for potential users in new markets, to include online offerings, and to introduce the new brand identity.

















1 like · 25 views · Apr 5, 2024
Expanded rapidly during COVID by refining value propositions with a new homepage, driving 19.4% GM growth.