Designing app and web portals for enhanced insurance services
Overview
Who: Great Eastern Life, Singapore
What: Ran workshops, conducted stakeholder interviews, defined user flow, created wireframes
Role: Design lead
Result: -
Project summary
I led a team to gather business requirements and run workshops to understand the AS-IS process and challenges. Then, I worked on creating digital solutions for employees and HR to use features such as viewing their policies and submitting claims.
This case study outlines my approach to developing a new app and web portal to simplify insurance processes, enhance accessibility, and drive customer satisfaction.
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Posted Aug 29, 2024
Tiffany led the end-to-end product design process with a cross-functional team.
Redesigning insurance web portal
Creating and managing enterprise design system
Redesigning insurance website and migration