Shopify Website Design for a Luxury Beddings & Fragrance Brand
Abiodun Oluwadare
Elysian Luxury Living
Shopify Website Redesign for a Luxury Home, Beddings & Fragrances Brand
About the Project
Elysian Luxury Living already had a Shopify store, but the website was holding the brand back:
Oversized, poorly optimized images
A design that didn’t reflect the luxury feel of the brand
Not mobile-friendly which was killing conversions
Broken links and bad color scheme
The brand owner was frustrated after working with the previous Shopify developer who delivered this website. They reached out to me for a complete redesign that matched the brand’s identity and improved the customer shopping experience.
Elysian previous store 🥲
Old Elysian Website
New Website after Redesign🥳
New Website
My Approach
Before diving into design, I asked the right questions to fully understand their brand story, product range, and customer expectations.
The goal was simple: Create a sleek, minimalist store that feels premium, is easy to shop from, and converts visitors into paying customers.
What I Did
✅ Designed a new minimalist Shopify website that reflects the brand’s luxury identity
✅ Built a mobile-first experience with clean images, better copy, and improved product presentation
✅ Fixed all broken links and streamlined navigation
✅ Refined product pages with:
High-quality media
“How to Setup” guides
Size guide pop-ups for quick reference
✅ Embedded a return form directly on the Returns Policy page (client preference) to simplify customer service
✅ Carried out basic SEO optimizations, including:
Meta titles & tags
Google Search Console verification
Site indexing for better visibility
Elysian New Website Home Page
Results
The new website not only looks and feels premium but is also designed with conversions in mind:
Mobile-friendly and responsive across all devices
Improved product storytelling and shopping flow
Stronger customer trust through guides and easy return processes
Client Impact
Elysian Luxury Living now has a Shopify store that matches the luxury quality of their products. positioning them to scale, attract premium customers, and maximize revenue from online sales.
Here's what the client had to say;
"Abiodun is a true professional. He is dedicated, knowledgeable and full of creative ideas which are geared to enhancing the customer experience on the site and ultimately a high prospect to customer conversion. We nicknamed him 'The Magician' within the team which is a testament of his ability to bring concepts and ideas to life on time and within budget. He is a team player who is not afraid to ask questions to understand the 'why'. He is a fantastic asset to any project." - Wande, Elysian Brand Owner
Looking for a Shopify Website Designer?
If you need a Shopify website that isn’t just beautiful but is built to convert, let’s talk.
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Posted Aug 27, 2025
I redesigned Elysian's Shopify site for a minimalist luxury branding which significantly increased conversions by over 300%.
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