SoulDoodles

The brief

The goal of SoulDoodles is to inspire adults worldwide to tap into their most creative side and unleash their artistic skills through the stories of other illustrators and artists.

The logo

The logo contains the logomark and the wordmark. Both elements have been exactly positioned and proportionally fine-tuned.

Color palette

The primary color palette will cover the majority of your needs. It's intentionally tiny in variety to not dilute the brand visuals, which adds confusion.

Doodles

Behind the doodles, there's a precise storytelling

Telling about the creation as a process with his unique features:

Creative. Inspiration enters the chat. Head in the clouds

Playful. Playing around. Next stop: the heart

Imaginative. Abstraction phase. Shaping a newborn idea

Expressive. Be yourself. Expression through the soul journey

Mockups