Miranda wanted more than just “lorem ipsum” filler copy for her custom Showit Templates, so I developed custom copy for each template. We based the voice off of the design and vibe of the template, as well as who the template was targeted to (ex. coaches, wedding photographers, osp’s, etc).

The brand voice for Solana was sophisticated, whimsical, and personable. The brand voice for Aurella was modern, authoritative, and inspiring.

Click the link below to view the full project.