Studio Synergique Brand Voice + Messaging Strategy
Allex Looper
Overview
I conducted this case study/passion project on a fictional Brand & Web Design Studio who's brand persona and voice is deeply rooted in the slow living of the Italian coast, luxurious and synergistic branding experiences, and the never-ending possibilities of the human imagination.
Problem & Solution 🤝
The importance of having a clear, concise brand voice & messaging strategy comes down to these 3 things:
It will transform your business into a brand experience
It will enable you to tell your brand’s story in a way that effortlessly captivates clients/customers
It will establish a sturdy foundation to build the rest of your business and marketing strategy on
Key Components:
A brief look into some of the key components of this project:
What my clients will gain when they work with me on their Brand Voice & Messaging Strategy:
The foundational basics of both their brand and messaging strategy
They’ll be able to refer back to this anytime they write a piece of copy, launch a new product or service, and for anything related to marketing
They will be able to create consistency across all platforms through their strategy
Establishing their strategy will elevate their business to a memorable, impressionable brand
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Posted Apr 25, 2023
This case study was designed to showcase what components make up a Brand Voice + Messaging Strategy- in this case for a Brand and Web Design Studio.
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