Spec The New Yorker Banner Ad

Sara

Sara Sherman

In this spec piece, The New Yorker wanted to increase their digital-only subscription base. I dove deep into who the target audience is and showing them how they can benefit from the digital-only platform. Note: In an ideal situation this would be shown as a dynamic banner ad flipping quickly through the first two images and staying on the third.
Designed by Nicole Page @https://nicolepage.myportfolio.com/
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Posted Jun 29, 2024

I created copy driving consumers to subscribe to the digital version of The New Yorker.

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