Web Design & Webflow Development - Just Knife
Roman Boiaznikov
The Challenge: "Just Knife" manufactures high-end knives and needed a digital presence that would reflect the craftsmanship and premium quality of their products. The key goals were to build a "wow-factor" website, establish brand prestige, and create a robust direct-to-consumer sales channel.
My Solution: I delivered a premium digital showroom and e-commerce engine.
Brand-Centric Design: In Figma, I designed a powerful, minimalist UI. The visual language—using strong typography and dark, textured backgrounds—was crafted to mirror the precision and strength of the knives themselves.
Product-Focused UX: The user experience is centered around high-quality product photography and clear, concise information, allowing the craftsmanship to speak for itself.
Webflow E-commerce: I built a fully featured online store using Webflow's native E-commerce tools, ensuring a seamless and secure checkout process.
Tech Stack: Webflow, Webflow E-commerce, Figma.
The Result: The new website elevates the "Just Knife" brand to a premium level online. It acts as a powerful engine for driving direct-to-consumer sales.
Check out the website here: Just Knife
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Posted Aug 27, 2025
Increased brand credibility and boosted online sales with a bold, responsive e-commerce site tailored to showcase knife products.
