Reconnect Studio / Brand Identity

The client ☕️: Reconnect Studio helps and support everyone to find more ease and flow in their daily live. Reduce stress, move better and enjoy life is what Reconnect studio is about.

The goal 💡: Develop a new brand identity that encapsulates tradition and flow. Their unique selling position was to make practices functional and applicable to older individuals lives in a grounded and authentic way.

The result ✅: An elegant brand identity visualising the mind, body and grounding elements. It successfully appealed to it's specific target audience of 50-60 year old professional females who are interested in taking care of themselves.