Overview
The redesign of the ZARA Shopping app is the subject of this UX case study. The case study tries to solve current pain points and improve the app’s user experience by examining user research and feedback.
Problem Statement
The ZARA app’s “minimalist” design is well-known. A major percentage of users yet think that the UI makes it challenging for them to shop or simply explore.
The goal of this work is to find usability problems and enhance the app’s user interface and user experience.
Research
Secondary research in UI/UX refers to the process of collecting and analyzing existing data and information that has been previously gathered by other sources.
By looking at reviews of playstore Reviews, articles, case studies, etc, I found several problems, such as not being user-friendly and a very poor user interface.
High Fidelity Design
However, the design it still quite inspired by the ZARA itself but I’m trying to make it more user-friendly.
