A conceptual fashion brand study built to show how one strategic foundation can guide a full brand system across identity, website, mobile, social, packaging, catalog, showroom, labels, and signage. The work positioned Maiselle as a quiet-luxury label and translated that direction into a consistent visual and digital experience across every touchpoint.
A conceptual fashion brand study built to show how one strategic foundation can guide a full brand system across identity, website, mobile, social, packaging...