Challenge: The client needed a high‑impact landing page designed to convert users who were assessing property investment opportunities. Key challenges included designing a clear call‑to‑action, showcasing calculation tools intuitively, and creating visual trust in the brand.
Solution: I created a streamlined, conversion‑focused layout featuring a prominent calculator widget, explanatory steps (How it works → Input data → Get result), and strong visual cues (icons, clean typography). The hero section immediately positions the benefit (“Estimate your property ROI in seconds”), followed by social proof/testimonials and an FAQ section to reduce friction. Design was mobile‑first and optimized for fast load and ease of use.