AdAdvance: React Frontend Solution

Toni S

Frontend Engineer

Material UI

React

Tailwind CSS

As a React frontend developer, I built key features for the platform, including seamless Stripe integration for payments. 💳 I crafted responsive, mobile-first designs using Tailwind CSS and MUI, ensuring a smooth user experience across all devices. 📱 Furthermore, I integrated third-party services to enhance functionality and contributed to the CI/CD pipeline using GitHub, Docker, and Jenkins for efficient and reliable deployments. 🚀

AdAdvance is a full-funnel retail media advertising platform designed to optimize digital ad campaigns across multiple channels, including search, display, video, and audio. It focuses on boosting brand awareness and performance marketing by offering insightful data and seamless integration with major retailers like Amazon and Walmart. The platform’s custom software provides real-time metrics and actionable insights for advertising strategies. 📊