At Chronicle Cloud, my primary focus was on optimizing on-page elements and developing content strategies to boost online visibility and engagement. I conducted thorough audits to pinpoint areas for improvement and implemented SEO best practices, collaborating closely with our development team to ensure technical SEO requirements were met for optimal site performance and user experience.

I crafted and executed a targeted content strategy aligned with our business objectives, creating SEO-optimized content tailored to our educational audience. This involved comprehensive keyword research to guide content development and integration, aimed at enhancing search engine rankings and attracting relevant traffic. I also led a topical map strategy where I created a pillar and cluster with proper internal links to build expertise in the domain. Through continuously monitoring performance metrics and data-driven refinements, I played a key role in increasing organic traffic within 6 months in the competitive ed-tech landscape without any link-building.