Landing Page | Tourism Vancouver Island (4VI) | Exp Comox Valley
Justin Beats
Tasked with creating engaging original written content for 4VI, Vancouver Island's principle tourism enterprise. Writing is featured on Experience Comox Valley, the official tourism site covering this region of Vancouver Island.
All written content was guided by a brief but creative flexibility and interpretation was mine. Key focus is to entice and excite visitors to this scenic area, in particular focussing on a target audience of out of province visitors, from the States and further afield.
Words to entice and excite, aimed at driving visitors to the region throughout the Spring.
Persuasive tone of voice that succinctly kept within Destination British Columbia tone-of-voice guidelines.
When spring nudges the cooler months aside, Vancouver Island’s Comox Valley offers all the promise of a season filled with longer days and milder conditions.
Like this project
Posted Sep 19, 2023
Creating all written copy for a leading landing page, linked via a panel on the homepage. Onus placed on enticing visitors to the region, creating excitement.
Likes
0
Views
19
