Tasked with creating engaging original written content for 4VI, Vancouver Island's principle tourism enterprise. Writing is featured on Experience Comox Valley, the official tourism site covering this region of Vancouver Island.

All written content was guided by a brief but creative flexibility and interpretation was mine. Key focus is to entice and excite visitors to this scenic area, in particular focussing on a target audience of out of province visitors, from the States and further afield.

Persuasive tone of voice that succinctly kept within Destination British Columbia tone-of-voice guidelines.