Client Contact Mike Morrison, Ph.D. – Leadership Expert, Author & and the visionary founder of the University of Toyota

Client Website www.everydayness.com

Mike approached me with the goal of transforming his thought-provoking book Everydayness into an online course that would extend its impact and make the philosophy more accessible to individuals and organizations alike. With a rich background in leadership and organizational culture, he wanted the course to mirror the depth of the book—while remaining practical and engaging.

“Mark exceeded my expectations in every way. I am totally delighted with both the course and website he developed for me! I also learned a ton during the process as Mark took the extra time to coach me along the way. A wonderful guy to collaborate and work with!”

Course Strategy & Planning: We distilled Everydayness into a focused learning experience centered around personal and professional growth. The goal: make philosophical insight feel actionable.

Curriculum Design: I structured the course into digestible modules, each one exploring a key concept from the book and translating it into real-world application.

Content Development: I developed lesson outlines, exercises, and reflection prompts to bring Mike’s writing to life in a course format, using his unique voice throughout.

Kajabi Buildout: The course was built and launched on Kajabi, with thoughtful UX design, clean navigation, and seamless content delivery.

Ongoing Support: Provided post-launch adjustments and continued availability to make tweaks as Mike refined the course experience.