Zelt UX Case Study

Zelt is a progressive web app (PWA) designed to support digital nomads in trip planning, budgeting, and community building driven by passion and curiosity.

I led the Zelt project from start to finish over 12 weeks, covering all stages from user research to final prototypes. My role included user interviews, UX/UI design, and creating a product roadmap.

lack comprehensive support for digital nomads to manage trip planning, communicate with like-minded travelers, and handle finances across countries.

Understand nomads’ pain points and needs in planning and financial management.

Design a cohesive platform that integrates these functionalities.

Access to Engineering Team: Limited collaboration for final implementation.

Tight Deadlines & Budget: Required prioritization and efficient decision-making.

User interview: I conducted secondary research and user interviews with 5 digital nomads to identify their pain points and usability issues with existing solutions.

As is journey map: Identify the pain points digital nomads face when planning a new trip.

Affinity mapping: Identify common needs and pain points Digital nomads faces while managing their finances.

Insights gathering & synthesis: Putting everything together, and highlighting actionable insights.

Design System Creation: Developed a robust design system, including UI components, patterns, and documentation, to ensure consistency and efficiency across the app.

Community Communication: Digital nomads value connecting with others to make informed decisions.

Financial Tracking: Essential for maintaining budget goals and managing expenses across borders.

Usability Preferences: Desktops are preferred for planning; mobile is used for quick tracking.

Create Your Zelt: By creating a new zelt, the user gets access to a dedicated community with relevant experience.

Reliable Community Communication: Facilitates informed decision-making.

Finance Tracking: Helps users stay on budget and receive alerts for overspending.

While live metrics aren’t available, usability tests suggest a positive impact on task completion and satisfaction rates.

Task Completion Rate: The app’s streamlined interface is expected to enhance task completion rates by 40% by simplifying trip planning and budgeting tasks.

User Satisfaction: Anticipated to achieve a 75% satisfaction rate due to improved usability and access to a supportive community.

Not leaving space for participants in the screener survey to express themselves: Sometimes, even the best screener doesn't uncover all the details of a person's experience.