Boosted Revenue by +628% and hit 12x ROAS for City Sofa

John Martin

Search Engine Marketing
Google Ads

Boosted Revenue by +628% and hit 12x ROAS for City Sofa

City Sofa, a UK-based online retailer selling home furniture direct to consumers, had experimented with Google Ads for about two months prior to our engagement. Starting as many advertisers do with Google’s Smart Campaigns, which are easy to set up but offer little in the way of control to the advertiser. 
Our strategy backed by comprehensive market research has yielded astonishing results. In just 7 months we've witnessed a remarkable +628% surge in revenue, with a 12x ROAS!  Generating over £38,000+ in new business as a direct result.

🔧 How we did it:

New Search and Performance Max campaigns
Enriched product feed to maximize listings
Structured, methodical scaling plan

🎯 The results:

+628% Revenue
+343% Sales
- 44% Cost
We found the right opportunities for City Sofa, made sure that their products were seen by potential buyers, and adopted a sustainable scaling plan to build volume without sacrificing profit margins.
Partner With John
View Services

More Projects by John