Founded in 2001, Dinosaur Group Holdings, LLC, based in New York, New York, is the parent company of FINRA-regulated institutional brokerage firm Dinosaur Financial Group, LLC, FCA-regulated Dinosaur Merchant Bank, Ltd., and SEC-registered investment firm DCM Advisors, LLC. The organization and its affiliates provide global brokerage, financing, and advisory expertise, insights for equities, fixed income, commodities, and derivatives, as well as investment management.

Glen Grossman, Founder, Dinogroup

Elliot Grossman, Director, Dinogroup

Amit Sangekar, CMO, Dinogroup

Dino Group operates financial institutions across New York, London, and Madrid, offering investment banking, trading, and merchant banking services. Despite their global reach, the company’s web presence had not been meaningfully updated in nearly two decades. Working in direct collaboration with the Head of Marketing at Dinosaur Merchant Bank Limited (London), I led the full redesign and relaunch of the group’s digital footprint — starting with Dinosaur Financial Group (New York) and Dinosaur Merchant Bank (London), and laying the foundation for a third site in Madrid.

When I came in, Dino Group’s web properties hadn’t been touched in nearly 20 years. The design was outdated, not mobile-friendly, and difficult to update. My mission: to modernize the visual identity and unify Dino Group’s brand across its key geographies — while navigating the complexities of compliance, time zones, and global expansion.

✔ Rebuilt legacy websites from scratch in Webflow

Fully responsive

Easily editable by internal teams

Compliant with regional regulations and messaging standards

✔ Prepared for geographic expansion to Spain

To support the launch of Dinosaur Group Madrid, I designed and staged a third website in Webflow, complete with:

Multilingual content (English and Spanish)

Localization-ready structure

A flexible template to accommodate service line variations in the Spanish market

✔ Coordinated across multiple time zones and departments

I managed feedback loops and approvals across:

London (GMT)

New York (EST)

Collaborated with marketing, compliance, management, and IT to ensure content accuracy and brand consistency across all three regions

Digital Modernization

Replaced outdated 2000s-era websites with sleek, mobile-first platform

Delivered scalable, future-proof templates in Webflow — no developer required

Global Collaboration

Seamlessly bridged marketing and compliance workflows across London, New York, and Madrid

Operated effectively across 5+ time zones and 3 regulatory environments

International Expansion Support

Built a full bilingual site for Dinosaur Group Madrid (English & Spanish)

Created consistent UX across all three geographies, preparing Dinogroup for a unified global brand presence