AI Product Ad Where the Software Edits Its Own Commercial by Dominika KuśAI Product Ad Where the Software Edits Its Own Commercial by Dominika Kuś

AI Product Ad Where the Software Edits Its Own Commercial

Portfolio project
Dominika Kuś
A robot editor points at a monitor running Premiere Pro during its job interview
A robot editor points at a monitor running Premiere Pro during its job interview

The idea

A 30-second launch film for my own plugin that lets Claude run Premiere Pro and After Effects. A small robot editor comes to a job interview. The recruiter reads its CV, says "Show me", and the robot points at a monitor where the plugin cuts the very film you are watching. A stamp, a handshake, "You're hired."
The recruiter asks: So, why should I hire you?
The recruiter asks: So, why should I hire you?

The challenge

Software ads usually stop at a screen recording. This one had to be a story with characters, and the product part had to be real: no mocked-up interface, no fake speed.

How I made it

A scene card before any generation. Ten scenes timed to 30 seconds, and a colour plan taken from the product website: warm lamp light, cool violet night shadows.
Two characters that hold. The recruiter was cast in Higgsfield Soul; the robot was generated from its own character views, so it looks the same in every shot.
The right model per shot. Calm shots were animated with Wan 3.0, the scenes with both characters together with Seedance 2.5.
The plugin edited the film. It imported the ten scenes and built the timeline in Premiere Pro. That screen recording is what plays on the monitor in the film.
Finishing by hand. The recruiter's voice was unified with a voice changer in ElevenLabs, the HIRED stamp was matched to the same paper across three shots, then captions, music and an end card.
The real Premiere Pro timeline on the monitor, showing the film being cut
The real Premiere Pro timeline on the monitor, showing the film being cut
One lesson from this one: text on a moving sheet of paper. Tracking it on after generation jumped for three rounds in a row. Printing the CV into the start and end frames before generation made it part of the image, and it stayed put.
The HIRED stamp coming down on the CV
The HIRED stamp coming down on the CV

What a brand gets

A software ad that tells a story and still shows the real product working, with no mockups and nothing sped up in secret.
Handshake between the recruiter and the robot editor
Handshake between the recruiter and the robot editor
Orchestrated end to end in Claude Code, on my own production system.
Own product. The characters and scenes are AI-generated; the screen recording is real.

0 likes · 9 views · Oct 21, 2026

Own product ad, 30 seconds: a robot editor goes to a job interview and proves itself on screen, where my own Premiere Pro plugin edits the very film you are watching. Real screen recording inside an AI-generated story, not a mockup.

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