SEO Optimization for B2B SaaS Website

For Cutr BV, I had the task and responsibility to work collaboratively in a team with the following main responsibilities:

Optimization of Website Copy: Ensuring all website content was optimized for search engines to enhance the brand's visibility. This involved keyword research, on-page SEO, and integrating keywords seamlessly into engaging copy.

Content Strategy: Developing and executing a content strategy that aligns with the overall marketing goals, including content planning, creation, and distribution.

Competitive Analysis: Conducting competitive analysis to understand the SEO strategies of competitors and identify opportunities for improvement and differentiation.

SEO Audits: Performing regular SEO audits to identify issues and areas for improvement, ensuring the website stays up-to-date with the latest SEO trends and best practices.

Analytics and Reporting: Monitoring website performance using tools like Google Analytics, and generating reports to track the effectiveness of SEO strategies and content performance.

Both are done in English and Dutch via Webflow.