"Skincare for Makeup" Products for Your Sensitive Skin

Over the last few years, beauty “influencing” has moved from Youtube to TikTok. Now as opposed to long form product reviews and makeup tutorials, we’re seeing a surge of short form TikTok content. Each video has its own call to action and gripping trend to keep the viewer hooked for the entire 60 seconds. While many have their fair share of complaints about TikTok and its chokehold on upcoming generations, perhaps its most admirable quality is its ability to provide people with consumerist insight.

The “algorithm” keeps a digital documentation for you of the content you’re most likely to consume based on videos you interact with the most. And since it’s all about what sells, videos that flood your “for you page” will feature products most catered towards you and what you’re consuming online. Without the algorithm, the “skincare for makeup” trend may not have reached my attention.

Skincare for makeup isn’t just a trend anymore. It’s a product in itself. Skincare and makeup brands driven by a mission for healthier skin have latched onto this idea, making the concept a brand of its own.

So, what exactly is skincare for makeup?

Exactly what it sounds like: makeup formulated using skincare ingredients. Finally- makeup products for people with dryer and more sensitive skin types that actually work. For those with sensitive skin, eczema disorders, psoriasis and the like, using skincare for makeup products increase chances of keeping skin soothed and calm during wear. The goal of these products is not to create full coverage glam looks. The goal is to provide sustainable products for people with sensitive skin so they can have products to rely on just like everyone else.

Each brand has qualities that make them uniqueThere’s a brand for every person and skin type- including you. No matter who you are or sensitivity level of your skin, skincare for makeup brands are here for you.

This medium coverage, creamy concealer contains ingredients that not only improve the look of skin, but treat skin around the eyes with consistent wear. With caffeine and pink algae for brightening, arnica and provitamin 5 for soothing, and peptides and hyaluronic acid for plumping, Kosas revealer concealer produces actual clinical results. After 4 weeks, you’ll notice brightened and hydrated under eyes with and without makeup, concealed eye circles and blemishes, and overall improvement of the skin barrier. And yes- all ingredients are clean.

Credentials: Clinically tested - Dermatogically tested - Allergy tested - Non-comedegenic - Non-irritiating

Ilia’s limitless lash mascara is made with a blend of beeswaxes that conditions lashes. Other active ingredients are shea butter and arginine. This gentle formula makes this mascara extremely safe for sensitive eyes and eczema prone skin. The formula is also highly buildable and flake resistant, so none of those pesky excess flakes can irritate skin around the eyes. Meant to enhance the look of natural lashes, Ilia carefully selected a brush that’s dual sided. Use the shorter side to curl lashes and the longer side to lift, lengthen, and separate.

Credentials: Cruelty free - Ophthalmologist tested - Safe for sensitive eyes - 99% naturally derived

The flush balm by Merit offers a lightweight formula that flushes cheeks for a simple yet pigmented glow. As an eczema advocate, one of my bigger concerns about blush is the over-pigmentation they can have that reveals redness in the skin, but this flush balm creates a natural looking finish that doesn’t leave skin heavy or “cakey” after use. Perhaps Merit’s biggest selling point is their anti-acne triggering formula. If you’re someone with that frustrating sensitive and acne prone skin type combination, then Merit is the brand for you. The flush balm contains Vitamin E that conditions and soothes skin during wear.

Credentials: Clean - Vegan & Leaping Bunny Certified - Sustainability focused

Similar to the flush balm, Merit also offers a bronze balm. Unlike other cream bronzers, this balmy cream formula creates natural warmth without streaks and over-pigmentation. Like all of Merit’s products, the bronze balm is formulated without acne-triggering ingredients. Fatty acids condition skin and lock in moisture for hydrated skin while creating that warm glow finish.

Credentials: Clean - Vegan & Leaping Bunny Certified - Sustainability Focused

Saie is also changing the makeup game with their slip tint tinted moisturizer. This is a nourishing tinted moisturizer formulated to soothe skin and provide SPF 35. The slip tint creates that natural, dewy glow without irritating sensitive skin. The product contains hyaluronic acid that hydrates, licorice root extract that brightens, 100% mineral zinc-oxide that provides clean SPF, and pansy flower for antioxidants. Saie products are not just clean and cruelty free but also gluten free. So if you have a skin allergy to gluten or contact dermatitis (allergy-induced eczema) then Saie might be the perfect brand for you.

Credentials: Climate Neutral Certified - Certified Plastic Negative - Leaping Bunny Certified - #1 for the Planet 

The Rare Beauty soft pinch liquid blush still hasn’t gone out of style, and this is a celebration for the sensitive skin girlies. This blush is made using an airy, lightweight formula infused with color pigments for longtime wear. A blend of natural botanicals calms and nourishes skin including lotus, gardenia, and white water lily.

Credentials: Cruelty Free - Vegan - Paraben Free - Dermatologist Tested - Suitable for Sensitive Skin

The Tower 28 Sunny Days tinted moisturizer is perfect for longtime wear in the sun or anywhere- especially if you have sensitive skin. For people with skin disorders, look no further for your perfect base than Tower 28 because this brand hasN the first and only completion product to be eczema association seal APPROVED! This tinted moisturizer contains SPF 30 and offers light to medium buildable coverage along with a natural finish. As if it doesn’t get any better- yes, it’s fragrance free too. I’m not messing around when I recommend products as an eczema girly, so rest assured I’m not lying when I say this is the best base money can buy if you have eczema prone skin.

Credentials: National Eczema Association Accepted - Fragrance Free - Irritant Free - Essential Oil Free - Alcohol Free