Shefo — Digital Agency Portfolio

Shefo — Digital Agency Portfolio & Course Platform

A full digital identity for a creative agency from personal brand to course platform, designed and engineered end-to-end.

Shefo is a Cairo-based creative director and agency founder specializing in branding, photography, and digital marketing. He needed more than a portfolio he needed a platform that carries his brand, sells his courses, and documents his impact across universities.

I built the entire thing from zero. The site runs fully bilingual in Arabic and English, with a cinematic hero, animated service sections, and a courses catalog featuring both online and offline programs. The offline section alone documents 7,850+ students trained across faculties at Ain Shams and Cairo universities each event with its own dedicated page, real photos, and attendance data.

Under the hood, the content is fully CMS-managed so Shefo can add courses, events, and testimonials without touching code. The site also integrates a WhatsApp chat widget and YouTube testimonials feed because for a personal brand, every conversion touchpoint matters.

What I owned: UI/UX Design · Design Direction · Frontend & Backend · CMS Architecture · Bilingual RTL Support · Course & Event System · Deployment