Studio Soma – A Uplifting & Grounded Brand Identity for a Yoga Studio
Studio Soma is a yoga brand designed to hold space for mindful movement, inner calm, and intentional living. The identity balances energy with serenity - capturing the warmth of golden hour, the steadiness of breath, and the joy of coming home to yourself.
This project included a playful yet peaceful logo suite, an earthy and calming colour palette, and tactile brand collateral like class schedules, tote bags, and signage. With a sunny logomark and grounding tones like Morning Calm and Golden Breath, this brand feels like a quiet exhale - elevated, warm, and full of presence.
Studio Soma is a yoga brand identity that blends calm and energy through warm colors, peaceful logos, and intentional design that holds space for movement.