Flaura Modern Floral Brand Identity Branding Kit

Posted Aug 12, 2026

Flaura is a modern flower-delivery brand created to stand apart from traditional floral businesses. The visual identity avoids predictable pastel and overly feminine styling, using bold purple tones, elegant typography, and expressive floral imagery to create a distinctive and contemporary personality. The complete identity system includes the primary wordmark, circular profile logo, color palette, typography, social media posts, Instagram stories, highlight covers, and branded customer touchpoints. Every element was designed to maintain a consistent and recognizable presence across Instagram, Telegram, WhatsApp, and other digital platforms. Designed by Noor Afshan Al Aziz — Adobe Illustrator Production & Brand Identity Specialist