Low Window Coffee | Neighborhood Brand Identity

Give a neighborhood coffee window a recognizable identity built around a familiar daily ritual: ordering a cup from the sidewalk.

The concept pairs brush lettering with forest green, cream paper and an editorial illustration of a barista handing a cup to a neighbor. I developed the lettering into editable outlines and tested the signature on light and dark backgrounds.

One-color wordmark variations, an illustration direction, application studies, and practical usage notes.