Web App Onboarding Revamp
Larissa Oh
Reducing churn with simplified, straightforward host onboarding
A local community-building cross-platform tool for neighbors with shared interest and purpose • Bailiwik
Product Designer • Collaborated with 1 PM & 1 Lead Engineer
6 weeks • Onboarding redesign for web app
Freelance • UX
Cultivating a stronger sense of community in the neighborhood
While the project was not implemented due to external factors, the redesigned flow showed promise. The proposed onboarding experience for hosts is now more intuitive and engaging. Upon implementation, there is a potential to
⬆ 2x active communities • ⬇ 150% churn
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Posted Apr 7, 2025
A local community-building cross-platform tool for neighbors with shared interest and purpose • Bailiwik
